Re: Why Canceled?

From: Ed Rudnicki <erudnick_at_pica.army.mil>
Date: Mon, 1 Jul 96 16:11:36 EDT

>Well, it has been suggested that the cancellation by TBS was possibly for
>a few reasons: 1) Turner's original reason was that the show wasn't
>moving enough merchandise (probably due to the fact that there wasn't
>much merchandise to be moved) 2) Turner looked at the show and decided

This is a good time to toss this in:

In the June issue of The Toy Book (I seem to get all kinds of nifty
trade pubs as a result of getting into Toy Fair :) there's a very
lengthy article on how licensing works, and the required synergy
between property (ie the Kats) and the product (toys et al). It's
not Kat-specific, but it explains very well why, for instance,
Disney usually gets it right while TedCo almost never does. I have
three copies I picked up at Licensing 96, so if anyone is interested
send me a mailing address.


>it was too violent 3) Turner needed the money to promote other
>shows such as Jonny Quest (especially the new one) and his "baby" - Capt.
>Planet.

In (undeserved) fairness JQ is later in the pipeline than SK, and
TedCo is compensating for the botched marketing of SK by (almost
literally) pouring money into the promotion of JQ.




Ed

Received on Mon Jul 01 1996 - 16:52:38 PDT